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Trakc Logistics | Brand Identity &
Web Design & Animation
Partner Designer: Dinh Tuan Khai

Trakc (located in Lebanon, Beirut) specializes in transforming small and medium warehouses into efficient, automated hubs through customized system integration. By focusing on Storage, Picking, and Packaging, Trakc enables businesses to scale intelligently and maximize ROI. Partnering with industry leaders like ABB, Siemens, and Zivid, the company delivers autonomous solutions that optimize space, reduce costs, and enhance accuracy. At the core of its innovation is Trakc UFC, a fully automated urban fulfillment center leveraging robotics, AI, and machine learning to streamline order fulfillment. As a trusted automation partner, Trakc helps businesses navigate logistics challenges and drive growth with cutting-edge technology.
This project focuses on strengthening Trakc’s brand presence in the logistics and automation industry through innovative visual communication. As a Graphic Designer, 3D Designer, and Motion Designer, I bring expertise in branding identity to craft compelling visual narratives that effectively showcase Trakc's solutions.

Key aspects of the project include logo design and branding, ensuring a unique and memorable identity that aligns with Trakc’s vision. Utilizing 3D modeling, I create high-quality visuals that bring products and services to life, leveraging advanced techniques in lighting, textures, and composition. Additionally, motion design plays a crucial role in this project, transforming complex ideas into dynamic animations and engaging videos that captivate audiences.

By continuously refining design techniques and staying updated with industry trends, this project aims to make a meaningful impact on Trakc’s success through creativity and strategic visual storytelling.

Softwares used:
(1) Adobe Illustrator
(2) Figma
(3) Adobe After Effects
(4) Adobe Photoshop
(5) Blender

trakc logistics